Our Vision

Assist past V/AFL & AFLW players and their families to have the best possible quality of life.

Our Purpose

To support AFL & AFLW past players to achieve positive mental health and wellbeing and successfully transition from professional sport.

Our Focus Areas

Players
We provide tailored mental health and wellbeing care and support to help past players thrive.
 
Research
We deliver research that informs best practice.
 
Advocacy
We positively influence industry health and wellbeing change.

Community 
We share learnings with community to shape grass roots excellence.

Our Values

Empathy

It is not about us, it is about you.

Independent

Apolitical, non-judgemental and completely autonomous.

Relationships

Mutually beneficial relationships with our customers, partners and stakeholders.

Respect

Delivering outcomes that are meaningful and lasting.

Team

Our team is your team.

Trust

Without it we do not exist.